Post tags let you label and categorize your scheduled posts. Use them to organize campaigns, group related content, and track performance in Analytics.
Creating a Post Tag
- Navigate to Settings > Post Tags.
- Click Add Post Tag.
- Enter a name for the tag (e.g., "Product Launch", "Blog Posts", "Q1 Campaign").
- Select a color to visually distinguish the tag.
- Click Create.
Adding Tags to Posts
When creating or editing a post in the Schedule Post page, you'll see a tag picker in the left sidebar. Click Add Tags and select one or more tags to apply to the post.
Tags are applied to all posts in a multi-account scheduling session. For example, if you are scheduling the same post to Instagram, Twitter, and Facebook, the selected tags will be applied to all three posts.
Managing Post Tags
From Settings > Post Tags, you can:
- Edit a tag's name or color by clicking the edit button.
- Archive a tag to hide it from the tag picker without deleting it. Archived tags remain attached to existing posts.
- Restore an archived tag to make it available in the tag picker again.
- Delete a tag permanently. This action cannot be undone.
Use the View Archived toggle to show or hide archived tags, and the search bar to quickly find tags by name.
Using Tags in Analytics
Once posts are tagged, you can filter your Analytics by tag to measure the performance of specific campaigns or content categories.